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In 1946, Estee Lauder started her company with a jar of skin cream developed by a chemist uncle and the desire to bring out beauty in every woman. Even before there were labels for the earliest Estee Lauder skin care, they began to win loyal fans. By the time the revolutionary fragrance Youth Dew was introduced in 1953, the Estee Lauder company had already won a reputation for innovation, research & quality. Today, their perfume & fragrance lines are among the best in the world and they continue to be a market leader
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